Fernie's original sporting goods store was started by local ski luminary, the late Heiko Socher in 1967.

Located in the heart of downtown Fernie, Ski Base is more than just a gear shop, it’s a cornerstone of the town’s mountain culture. Established in 1967 by local ski pioneer, the late Heiko Socher, the shop has grown alongside Fernie’s reputation as a world-class outdoor destination, maintaining its roots as a place where locals and visitors alike come for trusted advice, quality gear, and a genuine connection to the outdoors.

Today, Ski Base offers a thoughtfully curated selection of ski, bike, and outdoor equipment, along with apparel and accessories for every season. Whether you're tuning skis for a powder day, gearing up for summer trails, or simply browsing for that extra layer, the knowledgeable and passionate staff are always ready to help. With deep ties to the community and a strong commitment to outdoor stewardship, Ski Base continues to embody Fernie’s adventurous spirit - welcoming everyone from first-timers to seasoned locals to get outside and make the most of the mountains.