Fernie's original sporting goods store was started by local ski luminary, the late Heiko Socher in 1967.
The first store was located at Fernie Alpine Resort (then Fernie Snow Valley) and moved to downtown Fernie in the early 1970s. In 1986, Ralph Simpson started working for Heiko & Linda Socher, and later purchased the shop with his wife Zuzana in 2001. In 2022, Jeff and Jane Johnson purchased the store, giving it a fresh renovation and some new brands.
Mon-Sun 8am - 8pm
Ski Base is the original home of The Griz.
BIKES (Mountain/Cruiser/BMX, clothing, protection, tools, parts/components):
WINTER GEAR (Skis, boards, boots, poles, XC, fat bikes, insoles)
SHOES (Hike, run, sandal):
CLOTHING (Technical wear, casual, swimsuits, hats):
EYEWEAR (Sunglasses, Bike Goggles):
NUTRITION (Gels, bars, drink tablets etc):
BEAR PROTECTION (Bells, spray, horns etc)
SOUVENIERS (Clothing, trinkets etc):