Tourism Fernie Home Page
  • Winter gear and soft goods available at Ski Base
  • Winter sports goods and ski hardware at Ski Base
  • Ski servicing at Ski Base
  • Backcountry gear available at Ski Base
  • Located in the heart of historic downtown Fernie.
  • Easy to find in Fernie's downtown shopping district
  • Ski Base - huge selection of activewear for men, women and children
  • Ski Base - outdoor gear stockists in downtown Fernie
  • All the accessories you might need for your adventures in Fernie!
  • Huge selection of gear, clothing and accessories

Fernie's original sporting goods store was started by local ski luminary, the late Heiko Socher in 1967.

The first store was located at Fernie Alpine Resort (then Fernie Snow Valley) and moved to downtown Fernie in the early 1970s. In 1986, Ralph Simpson started working for Heiko & Linda Socher, and later purchased the shop with his wife Zuzana in 2001. In 2022, Jeff and Jane Johnson purchased the store, giving it a fresh renovation and some new brands. 

Store Hours: 

Mon-Sun 9am - 7pm

Ski Base is the original home of The Griz.


BIKES (Mountain/Cruiser/BMX/Gravel, clothing, protection, tools, parts/components):

  • Pivot, Specialized, Salsa, Dakine, Giro, Bell, Muc-Off, OneUp, SRAM, Shimano, Park Tool, Blackburn, Maxxis, Continental Tires, WTB, Chromag

WINTER GEAR (Skis, boards, boots, poles, XC, fat bikes, insoles)

  • Elan, LINE, Head, Salomon, RMU, Marker, Giro, Sidas

SHOES (Hike, run, sandal):

  • Salomon, Teva, Olukai, Crank Brothers, Oboz, Endura

CLOTHING (Technical wear, casual, swimsuits, hats):

  • Maloja, Dakine, Smartwool, Body Glove Swimwear, Fjallraven, Prana, ILABB, Kombi, Orage, Scott, Mountain Hardwear, Roark

EYEWEAR (Sunglasses, Goggles):

  • Gooders, Giro, Blenders, Scott

NUTRITION (Gels, bars, drink tablets etc):

  • Honey Stinger, Clif, Nuun, Flash Fuel, Skratch Labs

BEAR PROTECTION (Bells, spray, horns etc)

  • Earth management, Kodiak

SOUVENIERS (Clothing, trinkets etc):

  • Fernie branded, Griz branded, Trail maps etc. 



  • Bike tunes (suspension service, wheel builds, bearing overhauls)
  • Townie E-Bike Rentals
  • Local trail & activity recommendations


  • Ski/snowboard/XC full tuning service (high-quality base repair, custom base grinds, sharpening, waxing etc)
  • Contact Information
  • 250-423-6464
  • Contact By Email
    security code
  • 432 2nd Avenue, Fernie, BC V0B 1M0
  • Details
  • Open
    Sun from 9:00am to 7:00pm
    Mon from 9:00am to 7:00pm
    Tues from 9:00am to 7:00pm
    Wed from 9:00am to 7:00pm
    Thurs from 9:00am to 7:00pm
    Fri from 9:00am to 7:00pm
    Sat from 9:00am to 7:00pm
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