Fernie can inspire a range of stories—ones that speak to audiences of all kinds. What do your followers crave?
To get you started, here are a few suggestions for inspiration. Do you have an idea you want to brainstorm with us? Let's talk. Contact Jikke Gyorki at 250-423-2037 or by email at jikke@tourismfernie.com
It's all about the lifestyle: City folks love Fernie
- The charming urban feel of Historic Downtown
- Adventure at your doorstep
- Not a mass-market tourist destination
- A chance to engage with real people
Youthful outdoor exploration: Instilling the appreciation that nature is a vital component of well-being
- Interpretive nature hikes
- Scenic river floats
- Camping
- Exploring local parks and ponds and seeing wildlife
Building bonds: Outdoor adventures as a family create strong and positive relationships, especially for older kids and teenagers
- Aerial playground
- Whitewater river rafting
- Hiking (guided or unguided)
- Mountain biking (guided or unguided)
- Guided fly fishing
A river runs through it: Discover what Fernie "Trout Town" is all about
- Guided fly fishing with local experts
- Enjoy the tranquility of soothing river waters
- Experience the adrenaline of the day's first catch
- Immerse yourself in nature's bounty
Finding love: A getaway off the beaten path is a quick way to romance
- Immerse yourself in nature at Island Lake Lodge
- Hiking (guided or unguided)
- Canoe on the lake
- Experience the spa
- Fine dining and luxury lodging
- A small big city: Experience Historic Downtown
- Stay in a boutique property
- Enjoy cafes, restaurants, shops and nightlife
- Pamper yourself at a spa
- Choose your adventure (biking, rafting, fishing or golfing)
A real sense of place: Fernie's history is worth exploring
- Fernie Museum
- Morrissey Internment Camp
- Fernie Court House
- Heritage Library
- Bootlegging days
- The beginning—coal mining
- Guided heritage tour
Quench the palate: Fernie's growing ale & spirits scene
- Seasonal and award-winning micro brews at Fernie Brewing Company
- Fernie Distillers small batch craft spirits with locally sourced ingrediants
- Take the Trail to Ale Challenge
- Peak to Park to Pint Mountain Bike Tours
A thriving culinary scene: Small town venues deliver big-city flavours - Fernie is worth a visit for the food alone
- Launch your day with Fernie's best breakfasts at Big Bang Bagels and Mugshots
- Enjoy delicious, healthy fare at The Loaf and Lunchbox Fresh Market & Smoothie Bar
- Spice it up with Himalayan Spice Bistro or The Curry Bowl
- Yamagoya Sushi offers authentic Japanese and Asian fusion cuisine
- Feast in the wilderness with Island Lake Lodge
- Go South (American) with Nevados
- Hang with locals at The Brickhouse or The Pub
- Treat your palate to Le Grand Fromage, Beanpod Chocolate and Happy Cow Ice Cream & Desserts
- Hunting for a patio? Take in the sunshine at Island Lake Lodge, The Clubhouse or Bridge Bistro
- Find your favourite caffeine buzz at Rooftops Roasters Tasting Room Cafe or Starbucks!
Winter Wonderland: Snow isn't cold when you play in it
- World-renowned Fernie Alpine Resort for skiing and snowboarding
- Experience the wilderness on snowshoes (if you can walk, you can snowshoe)
- Get your cardio on the Nordic trail system, 4 distinct area's of groomed trails
- Go hunting for the best toboggan hill (ask a local)
- A sledders playground, over 160 km of groomed snowmobile trails
- Access over 45km trails on a Fat Bike!
Up and down: Catskiing as an alternative to heli-skiing
- Island Lake Catskiing (luxury all-inclusive, multi-day)
- Fernie Wilderness Adventures (from single day to multi-day—rustic backcountry lodge)
- Down-to-earth guides
- Create new friendships
- Epic powder turns
