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AmbassadorWILD Program Returns for Sustainability Leadership

Tourism Fernie's quarterly membership & stakeholder news.

Tourism Fernie received the Professional Excellence Award at the 2025 BC Tourism Conference in Vancouver.

US Travellers to Canada Save More than 40% thanks to the great exchange rate! Plan your trip to Fernie BC now!

Every five years Tourism Fernie Society is required by the Province of BC to develop a five year plan.

The new Iconic Fernie App brings together and enhances local experiences into various thematic self-guided tours

A seasonal program that supports sustainable tourism and recreation in priority front and backcountry areas around Fernie, BC.

Funded by the Province of British Columbia, the truck will primarily support Tourism Fernie’s AmbassadorWILD program.

A key individual who through leadership, dedication and professionalism made significant contributions to the tourism industry in Fernie.